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Houchens Food Group Finds Success With Schlotzsky’s

March 12, 2015

Houchens Food Group welcomes the Schlozsky’s® Bakery and Cafe family to its QSR (quick service restaurant) lineup. The group’s first restaurant, located inside a newly built Crossroads IGA, opened in July 2014 to service Interstate 65 travellers and residents of Smiths Grove, Ky., just north of Bowling Green. The highly successful Bakery and Cafe locale also includes co-brands Cinnabon® and Carvel®, both of which serve popular delectable treats to customers. “Known for top-quality products and convenience, the Schlotzsky’s brand is the perfect fit to strengthen our QSR portfolio,” says Christian Lucas, Director of Food Service at Houchens Food Group. “We expect the partnership will offer our customers more of what they already love about our stores.” Crossroads IGA is a Houchens-developed hybrid grocery and convenience format that meets customers’ secondary shopping needs. Crossroads offers value and product selection equivalent to a conventional grocery store. A second, standalone Schlotzsky's opened in February 2015 in Evansville, Ind. to serve as a catering hub to future Crossroads locations in the area. Schlotzsky’s, owned by FOCUS Brands, Inc.®, is home of The Original® round-toasted sandwich and famous Fresh-From-Scratch® buns. The brand features more than 15 different sandwiches as well as gourmet pizzas, flatbreads, oven-baked pastas, freshly made-to-order salads and a variety of soups. Schlotzsky’s first opened in Austin, Texas in 1971 with a single sandwich – The Original – on its menu. The franchise has since grown internationally with locations in 37 states and 4 countries. The Original is still the brand’s most popular sandwich. Houchens Food Group is excited to partner with the Schlotzsky's brand.